The day before my Master’s defense, I pitched imageMed at the Red Bull Basement national final. 🎤 🇩🇪
Last week wasn't about optimization; it was about execution. A 48-hour pressure test in context-switching that forced me to project the same six months of building in two completely different settings.
• Thursday in Heilbronn: Pitching at the Red Bull Basement national final.
• Friday in Ulm: Defending my Master’s thesis.
Same core system. Same six months of building. But the audience quietly reshapes what comes through.
In Ulm, the framing naturally pulls into depth: model architecture, design decisions, explainability, and regulatory constraints by design. Precise, technical, internally consistent.
In Heilbronn, that same system had to be compressed into 120 seconds. The technical layers became an “intelligence layer” focused on a single outcome: freeing clinicians from the heavy “documentation tax” they pay every day.
The realization was simple: the work itself doesn’t change, but the way it has to be expressed does. As a founder, the challenge is not only building something that works, but making sure it still holds its meaning when it gets compressed for different audiences.
I didn't view the Red Bull final as a distraction from my defense; I saw it as a parallel stress test. I wanted to see if the DeepTech architecture I’d built could survive the transition from a technical deep-dive to a high-speed pitch without losing its integrity.
The Result: imageMed placed 2nd out of 1,000+ applications across Germany 🥈.
A huge congrats to the Please Touch This Art team for a strong final. It was a close call, but their project has an emotional hook that’s impossible to ignore.
The national final is over, and the Master’s is done. Now, we're back to the long game: building imageMed alongside the healthcare system to ensure that the signal we’ve created actually lands where it’s needed most.
📸 Photo: Benjamin Härer / Red Bull